Waytoplay is the original flexible toy road. Dutch design, made in Europe. For a lifetime of creative fun!

Downtown | Limited edition

Re-invent your city

Imagine the green city! With the Downtown set, we designed a unique and limited playset where children can create their ideal place to live and Play in.

The Flexible Toy Road

Made from the best materials, our flexible roads are fully weatherproof. Play indoors or out and find your own road to adventure! 

Imagine Create Play

Stimulate the senses and creative skills. Waytoplay is a perfect match for all kinds of toys. Simply unplug, imagine, make your own rules and create a world of fun. 

Bend your imagination

Come rain or shine

Fun for a lifetime 

Family run, social enterprise

As a family business, we aim for a positive impact, both locally and globally. That’s why waytoplay is made in Europe and finished in a sheltered employment workplace. And, that’s not all. We are always looking for new ways to create positive value for our society, in any way we can. At waytoplay, we care.

Combine all your toys

A child’s rich creativity and imagination is stimulated most by ‘open ended’ toys. Toys without set goals or targets, no keeping score, complex rules or tallying of points. Simply there to be discovered, enjoyed and played with. Combining toys makes those possibilities endless.