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If you want your kid to get a good job, let them play more

If you want your kid to get a good job, let them play more

by Stephanie Scholte
Playing is crucial in establishing the foundations of social, emotional, and academic learning. Dressing up like Batman or building imaginary cities with blocks help young children cultivate creativity, develop emotional intelligence and build empathy—the very skills that robots can’t replace. 
Waytoplay is proud to be present at 100% jouer

Waytoplay is proud to be present at 100% jouer

by Stephanie Scholte
Waytoplay is selected by Marie-Claire France to be presented in an event to stimulate "playing" among children.Playing is amusing, learning, unders...
Waytoplay in international startup program

Waytoplay in international startup program

by Stephanie Scholte
@waytoplaytoys got selected to join an international  startup program in Paris.  In order to support internationalisation, the city of Paris has la...
We zoeken een collega webshop

We zoeken een collega webshop

by Marise Jelles
Waytoplay heeft het druk! En daarom zoeken we een leuke enthousiaste collega om te helpen bij het verpakken en verzenden van de baandelen. *Websho...
Spielwarenmesse, looking for passionate retailers

Spielwarenmesse, looking for passionate retailers

by Lex Avis
Production is progressing well. In about 2 weeks, waytoplay will be available again.At this moment waytoplay is looking for new stores!This week a...
Waytoplay is familybusiness

Waytoplay is familybusiness

by Sybren Jelles
Design in action 
 Between classes our son Joep often visits the Atelier waytoplay to help out with the packing of sets and preparing for distribu...
Benefits of Kids Playing Outside

Benefits of Kids Playing Outside

by Stephanie Scholte
We found this on the website care.com about the positive impact of playing outside on children. Getting your kids to play outside isn't just fun --...
Waytoplay is scaling up

Waytoplay is scaling up

by Sybren Jelles
Waytoplay is very proud to announce that it has financed its growth by attracting EUR 135.000 external finance from a group of 9 different investor...
New Headquarters

New Headquarters

by Sybren Jelles
We are proud to inform you that we have found a new workplace in the city center of beautiful Haarlem. A former car repair shop has been transforme...
5 ways to play toycars

5 ways to play toycars

by Stephanie Scholte
Waytoplay found this cool article on an American blog whatdowedoallday.com about simple unplugged learning activities. Inspiration for some unplugg...
Share your summer holiday waytoplay pics

Share your summer holiday waytoplay pics

by Sybren Jelles
  Real life experience is the best and most reliable source to show the pleasure of playing waytoplay. In the past we have learned we cannot beat ...
Waytoplay awarded toy of the month in Australia

Waytoplay awarded toy of the month in Australia

by Stephanie Scholte
We feel very proud! Waytoplay was awarded toy of the month June 2017 by toy blogger Lizzie from Sydney Australia on her blog Kids gifts & toys...