parallax

IMAGINE

CREATE

PLAY

Open Ended Play

As your child unleashes their imagination and explores their creative potential, their ideas will come to life with the open-ended ingenuity of waytoplay.

No Screens No Wires

Waytoplay is committed to providing toys with no wires or screens for 100% unplugged fun! By imagining and creating their own way to play, children build the lifelong skills of inventive problem-solving, resourcefulness, and perseverance in an organic and playful setting. Your child will lead the way to skills that will last a lifetime with Waytoplay.

Open Ended Play

With Waytoplay there is no need for rules or models because it’s all about invention and exploration. If your child can imagine it, they can create it, and where there is creativity there is play. As your child unleashes their imagination and explores their creative potential, their ideas will come to life with the open-ended ingenuity of Waytoplay.

No need for rules or models because it’s all about invention and exploration

Play Everywhere

With waytoplay children play anywhere and anytime, indoors or out. Waterproof, flexible, and durable, bring waytoplay wherever life takes you and let your imagination leads the way. In the bath, the garden, the playroom, or on holiday, our roads are ready for travel and open-ended adventures in any location.

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Read more in blogs about open ended play

Reasons your child isn't playing with their toys (and what to do about it)

It’s a very common scene. A child is surrounded by toys, but plays with none of them. Why? Many times they are toys we or loved ones have spent...

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Using Open-Ended Play to Talk About Hard Things With Children

Adults talk about their emotions and experiences. Kids play them. As the famous saying goes, “play is the work of the child, and toys are the tools”.

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The Connection Between Nature and Open-Ended Play

Put simply, the more intentional time your child spends outside in nature, the more they will be drawn to and thrive in open-ended play settings. Why is that?

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The positive impact of playing outside

Getting your kids to play outside isn't just fun -- it's good for them! Here are 3 health and social benefits that come from getting your kids outside.

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