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Waytoplay in international startup program

Waytoplay in international startup program

Stephanie Scholte

@waytoplaytoys got selected to join an international  startup program in Paris.  In order to support internationalisation, the city of Paris has launched Comet, an incubator located in the heart of Paris that is specially designed for foreign startups. Comet provides full-fledged immersion in the Parisian ecosystem, support and mentorship for many foreign startups from around the world.  We are proud to be part of this 4-week business acceleration program. It lets startups test their product or service on the French market, and helps them connect with the Parisian ecosystem.

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Waytoplay is familybusiness

Waytoplay is familybusiness

Sybren Jelles

Design in action 
 Between classes our son Joep often visits the Atelier waytoplay to help out with the packing of sets and preparing for distribution. Today he took over ‘the design department’ creating some brand new prints for road parts which we will reveal soon. So stay tuned!!! Be the first to see and collect these new and unique road parts we are so excited about!

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Waytoplay is scaling up

Waytoplay is scaling up

Sybren Jelles

Waytoplay is very proud to announce that it has financed its growth by attracting EUR 135.000 external finance from a group of 9 different investors who are connected and match the company profile. The money provided will finance the growth to triple the sales next year by further expanding our network abroad, increase our sales in current channels and the use of new types of distribution. The maturity of the loans are between 2.5-5.5 years securing the long term viability of the company. This long term financing has been accomplished without any involvement of banks, securing that it fits the...

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New Headquarters

New Headquarters

Sybren Jelles

We are proud to inform you that we have found a new workplace in the city center of beautiful Haarlem. A former car repair shop has been transformed into our new ‘headquarters’. A very bright and great place to work. Here we combine the designstudio, office, assembly, picking, packing and distributing waytoplay for their ‘road trip’ all over the world. We are scaling up! Before all disciplines were spread over our home: during school hours our son’s bedroom was transformed into the design studio, the backyard shed gave room to our webshop and our warehouse was a 40 minute drive from home. Combining...

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5 New ways to play with toys cars

5 ways to play toycars

Stephanie Scholte

Waytoplay found this cool article on an American blog whatdowedoallday.com about simple unplugged learning activities. Inspiration for some unplugged playing with cars!  1. Ramp it up!This activity for toy cars is so simple!! Seriously is the cheapest and easiest entertainment for kids! All you do is prop a cookie sheet on a stack of books for an impromptu ramp. Or buy a Wobbel for some permanent ramp-fun and other relaxing open end play. First roll some blocks down the homemade ramp. Then proceed with your cars!   2: Shaving cream car washDid your know shaving cream makes an excellent foam to wash your toy cars. Make your cars...

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Developmental Skills while Playing With Cars

Developmental Skills while Playing With Cars

Sybren Jelles

Playing with cars helps kids in their development. We have found this interesting article written by Rachel Trost. Rachel holds a master in occupational therapy and she highly recommends playing with cars :) Pediatric therapy sessions typically involve a lot of play time! Why? Children learn about their world through play and imitation of adults, and play is much more motivating than sitting at a table completing worksheets. When a child plays with a car, here are a few of the skill areas that are targeted:   Cognition while playing with cars: Experiencing cause and effect relationships, such as when...

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